Post by account_disabled on Mar 6, 2024 9:31:03 GMT 2
Augmented Reality (AR) and Metaverse Augmented reality (AR) and the Metaverse are part of the visual content marketing trends and of the growing tendency of companies to enhance and invest in the creation of experiences as a diversification tool, through which to stand out in the market and create loyalty. It is no coincidence that according to Hubspot (2021) 58% of marketers who used experiential marketing defined it as an effective strategy.
Augmented reality (AR) is a technology that Greece Telegram Number Data uses devices to add virtual images and information to reality in a real environment. It differs from virtual reality (VR), which instead, through devices, allows you to remove yourself from the real environment in which you find yourself and be immersed in a virtual environment. Research found that 35% of marketers were using AR or VR in their strategies. Of these, 42% planned to increase their investments in 2022. s.
The AR or VR devices used can be different: smart glasses, AG apps (directly on smartphones and tablets), more affordable tools for AR and Head up . Both AR and VR can be a valid support during the purchase to provide information and thus encourage conversion. Google itself in the Google Consumer AR Survey , Global (2019) stated that 66% of people say they are interested in using AR when purchasing . HubSpot's 2021 .
Augmented reality (AR) is a technology that Greece Telegram Number Data uses devices to add virtual images and information to reality in a real environment. It differs from virtual reality (VR), which instead, through devices, allows you to remove yourself from the real environment in which you find yourself and be immersed in a virtual environment. Research found that 35% of marketers were using AR or VR in their strategies. Of these, 42% planned to increase their investments in 2022. s.
The AR or VR devices used can be different: smart glasses, AG apps (directly on smartphones and tablets), more affordable tools for AR and Head up . Both AR and VR can be a valid support during the purchase to provide information and thus encourage conversion. Google itself in the Google Consumer AR Survey , Global (2019) stated that 66% of people say they are interested in using AR when purchasing . HubSpot's 2021 .
